01 Bar
Drink drops
Time-limited specials hit DirroTV and every guest's phone at once. Fire them on the biggest drop of the night and watch the bar fill.
02 For venues
Make theroom talkback
Gen Z goes out less and expects more. DirroDJ gives them a reason to stay, order another round and film it.
01The engine
Four things it does for you
The promos are part of the show, so nobody feels sold to.
02 Dwell
Reasons to stay
HoloSMS shout-outs for birthdays, bottles and tables make guests feel like VIPs. That's what sells tables.
03 Access
No app
Point the camera at a QR code and it opens in Safari or Chrome. Every download step you skip is more people joining in.
04 Reach
Free content
Guests film themselves inside the lasers next to a robot DJ, then post it. Your venue is tagged in every clip.
02Heritage
Not a tech demo
More than twenty years of nightlife tech from Clyde DeSouza.
2001 Fire & Ice, Mumbai
Club TV came first
In 2001 we launched Weekend TV, an in-house television channel at Fire & Ice, one of Mumbai's best-known clubs at the time (covered by Indian Television).
Branded visuals, messages to guests, music trivia and bar promotions ran across the screens. People ordered more and came back.
DirroDJ is the same idea rebuilt for phones and spatial computing: the screens talk back now.
03 Next
Bring it to your floor
We'll look at your room, your screens and your nights, and tell you honestly what will work.